I absolutely love this advertisement. Best for Babes has a wonderful website promoting breastfeeding. What's better for your little ones? I also love how Best for Babes doesn't judge for not breastfeeding - they recognize the barriers that women face which often leads to not breastfeeding.
Best for Babes has an article posted called "Booby Traps" at http://www.bestforbabes.org/breastfeeding-booby-traps/. One of the cultural booby traps mentioned in this article is the negativism women experience when they "throw in the towel" after attempting to breastfeed, writing that women are "damned if you do and damned if you don't." This article calls all women to "beat the booby traps."
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